Duke of Bedford

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June 5, 2013 by Ville Raivio

1) To be dressed too well is, perhaps, even worse than to be dressed shabbily.

Products from Pukimo Raivio

- Brioni, hand made black suit, size 54/56EU
- Tom Ford, grey sports jacket, size 48EU, wool-mohair-silk
- Brioni, blue blazer, size 50EU, metal buttons
- Artioli, burgundy loafers, size 41EU, crocodile leather shoes

2) Clothes should be obviously good, but they must not scream: ‘Look at me, how elegant I am!’ The wearer’s personality should always be stronger than his clothes. You should wear your clothes; never allow your clothes to wear you.

3) There are a few people who can wear anything they choose and will always look exquisitely dressed whatever they put on. They may don a sack or convict garb and will still look better dressed than many others in the most expensive Savile Row suits. This, however, cannot be learned. A good figure is not enough. One also needs the right amount of self-assurance mixed with a sense of complete relaxation and a great deal of personality. If you happen to be one of these exceptional men, do not worry about clothing. Just buy some of the late Duke of Norfolk’s cast-offs and you will still be one of the best dressed men in town.

~ John Ian Robert Russell, 13th Duke of Bedford


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