The Cycle of Fashion by James Laver

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August 20, 2013 by Ville Raivio

Indecent: 10 years before its time

Products from Pukimo Raivio

Kiton, grey sports jacket, size 50EU
Ralph Lauren, Black Label suit, size 52EU

Shameless: 5 years before its time

Outré: 1 year before its time

Smart: —

Dowdy: 1 year after its time

Hideous: 10 years after its time

Ridiculous: 20 years after its time

Amusing: 30 years after its time

Quaint: 50 years after its time

Charming: 70 years after its time

Romantic: 100 years after its time

Beautiful: 150 years after its time

~ James Laver in Taste and Fashion, 1945


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Pukimo Raivio.

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