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  1. A definition of style

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    October 29, 2015 by Ville Raivio

    “Style is what happens when a person bends fashion to his personality.” – G. Bruce Boyer in his recent interview …
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  2. A short history of the suit

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    October 27, 2015 by Ville Raivio

    The following is a translation from my classic style book, Klassikko, published in Finland this year. Placed at the beginning …
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  3. Keikari on Instagram

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    October 26, 2015 by Ville Raivio

    Well, there was a time when I kept telling myself that Tumblr was a place I’d never join. Eventually I …
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  4. Making a hand-sewn belt

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    October 26, 2015 by Ville Raivio


  5. A great fit in shoes

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    October 23, 2015 by Ville Raivio

    Few men use welted shoes made on lasts with their measurements. Ill-fitting shoes advance over- or underpronation, treading with the …
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Only a beautiful life is worth living.


"If John Bull turns around to look at you, you are not well dressed; but either too stiff, too tight, or too fashionable".
~ Beau Brummell