What’s in a Logo
0March 16, 2013 by Ville Raivio
The Keikari logo features a silly coat of arms. The escutcheon holds the site’s colours: dark purple, navy blue and light silver. For sheer Pythonesque whim, the helm wears a top hat with a strongly curved brim, silver puggaree and concave crown. Mantling has been spread all over, and the motto follows Keikari’s original words, “Vain kaunis elämä on elämisen arvoinen,” in Latin: solum vita pulchra vivendo digna est. Only a beautiful life is worth living.
Products from Pukimo Raivio
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Ralph Lauren, Black Label suit, size 52EU
Logo: design by Ville Raivio, execution by Offsuit.
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