Hardy Amies in Quote

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October 26, 2014 by Ville Raivio

“The sight of the clothes worn on the streets today provokes fascinating thoughts. Marcifully, you can say, there is less gentility. No one seems to be attempting to be something grander than they are. Anoraks, trousers and white running shoes abound on both sexes. It it remorsely non-upper class. This does not make for classlessness. It only shows the differences into high relief. It throws up the relation of fashion to manners. It is rude to the citizens of London, Paris and New York to be ill-dressed. It is particularly rude to dress squalidly at the opera, theatre or concert hall. It is rude to your fellow public and rude to the performers. If you can pay £100 for a ticket at Covent Garden, you can afford a dark suit. Marks&Spencer’s have three-button-coated suits for £150.”

Products from Pukimo Raivio

Kiton, grey sports jacket, size 50EU
Ralph Lauren, Black Label suit, size 52EU

~ Hardy Amies in The Englishman’s Suit (1992)


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Pukimo Raivio.

Only a beautiful life is worth living.


"If John Bull turns around to look at you, you are not well dressed; but either too stiff, too tight, or too fashionable".

Pukimo Raivio.
~ Beau Brummell

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